A lot of businesses need a website and so they approach a web design company. Most do not realize that gone are the days when having a website was just enough to gain more business.
SEO comes into play to a great effect especially from the past 3-5 years in the internet world; so when you get a website built it is important to consider a number of optimization strategies as well as link building tactics.
Lets talk about Canada – A region I am familiar with about the SEO and Web Design industry. When you go to a web designer in Calgary, it is critical that you discuss your business goals. At the same time, your web design company should really try and help you out in terms of internet marketing and SEO. Most times, web designers offer SEO services and they can be good at it, however, sometimes a web design company especially in Calgary due to a lot of strategic partnerships can also refer you to an affordable SEO Company in Calgary.
These SEO companies espc if they rank themselves are really good at what they do and depending on your competition they can really help you out.
The take away here is to talk to your web designer and ensure you reap out all of the SEO benefits they offer be it a partner SEO company or in-house SEO. With all the Google changes, we really hope this blog keeps helping you.
What a great way to start this blog! Google just announced yesterday that HTTPs or Secure and Encrypted sites will be preferred by its search engine for ranking. Clearly by doing so, google will push thousands of sites every month to move a secure connection. To achieve this they’ve been running various tests taking into account whether sites use secure and encrypted connections as a signal in the google search ranking algorithms.
This information comes directly from our Canada Based SEO consultant and Web Designer – Pulse Wave Media. PWM an authority on SEO in the Canada region, follows Google updates closely and confirmed the announcement using multiple sources -
Google blogs are great, and so is the information there. According to the blogs above, Google has suggested the following for webmasters to enhance security over the internet -
- Decide the kind of certificate you need: single, multi-domain, or wildcard certificate
- Use 2048-bit key certificates
- Use relative URLs for resources that reside on the same secure domain
- Use protocol relative URLs for all other domains
- Check out our Site move article for more guidelines on how to change your website’s address
- Don’t block your HTTPS site from crawling using robots.txt
- Allow indexing of your pages by search engines where possible. Avoid the noindex robots meta tag
This is just preliminary information until Google announces how exactly it is going to affect websites all over the world. In my opinion a great step to securing the internet.